What Kind Of Fiverr Seller Are You? Don’t Be This Kind!
If you compete on price alone, you will quickly burn out with little money to show for it.
After reviewing hundreds and hundreds of Fiverr sellers over a few week span, I’ve come to a conclusion there are two types of Fiverr sellers. Those that compete on price and those that don’t. What kind of seller are you? Do you try to keep your rates at or near the bottom of other Fiverr sellers? If you are a Fiverr seller that concerns yourself 100% with beating other sellers on price then you are doing yourself a disservice. Why?
I say this because it doesn’t seem like you believe in the services you offer. When I look for a seller, I look for someone in the middle of the price ranges. I don’t want to go with the cheapest because I feel the quality will be poor. I don’t want to go with the most expensive, because I think I can get the same quality if I pay in the middle ground.
I don’t want to go with the cheapest because I feel the quality will be poor.
Most of the sellers I found on Fiverr that charge the bare minimum for their gigs are the ones with profiles that also reflect poor quality. Their profiles butcher the English language, and the content doesn’t make sense. They also have generic images of themselves or the work they have performed. The reviews might be good, but again, I find it hard to trust.
The middle priced sellers on Fiverr seem to have their marketing material in order. Their sentences make sense, their grammar is nearly perfect, and they have excellent reviews across the board. Yes, they charge more than the cheap-o’s, but I feel like if I pay a little extra, then I will get extra quality with less hassle. Which is everything to me!
As for the higher priced sellers, I usually ignore them too. These people are probably extremely good at what they do and can command a high amount. I say the more power to them. I wish them the best, and I hope they get plenty of customers. However, as I said before, I’m a middle of the road kind of buyer.
If you raised your prices by 20%, the truth is, you might get more customers! However, you have to make sure your profile is damn near perfect and that you can state your Unique Selling Proposition clearly. You need to demonstrate how you are worthy of the higher price charged and how you are different than the other sellers. If you don’t know how to do this, then see this article I wrote on that very subject.
Let’s imagine you started getting more customers at higher prices. If you wanted to continue to earn the same amount per month, this means you have to work less. If you wanted to continue the same work output, then you can pocket more money. Maybe, just maybe, you could hire an employee to answer your customer’s messages and talk to potential leads. This would free you up to crank out more work. With more of your high-quality work being delivered to clients, your reviews will skyrocket, and you get more and more credibility on Fiverr.
I have personally found it is much better to work with clients that are willing to pay extra money for higher quality services.
Another thing to consider. I have personally found it is much better to work with clients that are willing to pay extra money for higher quality services. The people wanting to pinch pennies and count every single hour end up costing you so much more than it’s worth. So by raising your prices 20% on Fiverr, not only are you showing people you value yourself and your services, but you are also dealing with higher quality clients.
I would like to mention one more exception to the rule. One other apparent strategy of Fiverr sellers is to keep their gigs at low prices and then put more hope in customers purchasing their up-sells. This can be another strategy, especially if you are just starting out on Fiverr. However, after you get around 20 sales, I would suggest raising your base prices 20% and see how you do. If it works, then GREAT. More profits for you. Then maybe increase again in three months. Keep testing it out until you see sales slow. When you do see sales slowdown, then back off your prices slowly until you find the sweet spot. We all want to make more money and work less; I hope these strategies benefit you!